MARKET INTELLIGENCE

User Sentiment

Reads recent reviews to surface what users praise, what frustrates them, and which themes should change the listing, with each finding tagged for ASO-actionability.

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Moves visibility + conversionTrustRetention

What's distinctive.

1

Reviews become ASO inputs.

The engine turns thousands of reviews into positive and negative drivers with priority and frequency scoring, not a star average and not a word cloud.

2

ASO-direct vs. product-escalation.

Every finding is classified as ASO-direct, product-escalation, or hybrid, so growth teams know which the platform should action on the listing and which to escalate to the product team.

3

Praise and pain split by destination.

Praised features feed screenshot recommendations and surfaced language feeds store-text edits, so each driver routes to the surface that can act on it.

The methodology.

"A star average tells you the temperature. Drivers tell you what to change."
  1. 1

    Rating and polarity baseline

    The conventional sentiment view, weighted toward recent reviews via sampling that preserves the original rating distribution rather than over-indexing on the loudest voices.

  2. 2

    Topic coverage with severity

    Recurring themes are extracted with priority and frequency scoring, so a frequent, high-severity complaint outranks a one-off gripe instead of being flattened into an average.

  3. 3

    ASO-actionability classification

    Each finding is tagged against the engine's actionability taxonomy:

    • ASO-direct: the platform can action this on the listing itself.
    • Product-escalation: the fix belongs to the app team, not the listing.
    • Hybrid: ASO can soften expectations while product owns the underlying fix.
  4. 4

    Competitive sentiment gap

    Your sentiment themes are scored against the competitive set's themes from the Competitors engine, so a driver is read against what the category already does well or poorly.

Data sources

Apple App Store and Google Play review APIs; competitor review themes; temporal trend windows; the engine's own actionability taxonomy.

AI's role

AI classifies sentiment with sarcasm handling, extracts drivers, maps feature-level sentiment, and writes the executive summary. The actionability taxonomy and the severity rubric are human-authored framework, kept current as the methodology.

A real recommendation, end to end.

This is the shape of a recommendation row in the Weekly Revision Plan. The reasoning, the sources, and the projected impact are part of the row — not buried in a tooltip.

User Sentiment
+5 User Sentiment score; lifts the Conversion pillar via stronger first-three description lines.

Lead your description's opening paragraph with the lesson-content angle.

Why
Lesson content is the top positive driver in your reviews at priority 8 with 47 mentions, but it appears nowhere in your first three description lines. Users frustrated with the speech-recognition feature are also vocal, a hybrid finding where ASO can soften expectations while product owns the fix, so leading with the strength is the highest-impact listing-side move.
Sources
App Store and Google Play review APIs, sentiment driver extraction.
Expected impact
+5 User Sentiment score; lifts the Conversion pillar via stronger first-three description lines.
Example

What you get.

  • Sentiment score with polarity, coverage, and competitive-gap components.
  • Driver list: positive and negative drivers, each with priority, frequency, and actionability tag.
  • Per-finding recommendation: concrete listing moves, such as leading the description with a top positive driver currently absent from the first three lines.

How you act on it.

  • Approve, edit, or decline each recommendation in the Weekly Revision Plan.
  • ASO-direct findings flow into Store Text and Screenshots edits.
  • Product-escalation findings can be exported for the app team to own.
  • Schedule a re-audit to confirm the change moved the User Sentiment score.

Free and Basic see analysis only; Pro, Elite, and Enterprise add recommendation routing into the Weekly Revision Plan.

See plans →

See what your reviews are telling you to change.

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